sunoco

Truth in Advertising: These 2 Campaigns for SUNOCO were created for final presentations. They did not appear in public. SUNOCO won a 10 year Fuel contract for NASCAR -- this alliance was their sole strategic positioning. Their internal mantra: "If it's good enough for NASCAR, it's good enough for your car.” Media: Outdoor Campaign: Pole Sign, Island Merchandizers, Gas Toppers, Billboards